What is UGC?

Any sort of content created and shared by users based on their experiences, thoughts, ideas, or feedback is known as user-generated content, or UGC. User-generated content is primarily found on digital platforms, particularly on social media networks.

& why UGC

Consumers no longer resonate with unrealistic ad campaigns curated by brands attempting to persuade them to make a purchase. UGC is the most effective way to increase conversions and revenue is to utilize user-generated content because of increased organic engagement. In addition, people tend to trust UGC much more than a brand's advertising.

& diverse and creative content

Creative & exciting content is the primary need for any marketing campaign to be successful. With user-generated content, you get the functionality to leverage diverse & creative content.

Videos

created by me

Videos

Vlog

Videos

Testimonial

Project in the works

Project in the works

Videos

Travel

How will I resonate with your audience?

By turning into your target audience! I'll research your prospective client and the types of content they enjoy digesting. What qualities do they possess? What are their interests and the solutions they seek?

UGC creator vs. the influencer

An influencer is someone who uses their platform and audience to promote products and brands, while a UGC creator is someone who creates content for brands to use on their own social media platforms, ads, websites, email marketing etc. Because the content is created directly for the brand, UGC is more strategic and in line with the brand’s goals than influencer content.

79%

of people say UGC highly impacts their purchasing decisions.

42%

UGC has been found to be 42% more effective and has a 6.9x higher engagement rate than basic branded content

92%

of consumers trust content coming from authentic creators more than any other format of brand messaging

4x

UGC ads get 4x higher click-through rates

Video services: 15-60 seconds, vertical (9:16) format, research on branding and concepts, edited, 3 revisions.

1 UGC video $300

3 UGC videos $600 

5 UGC videos $950

7 UGC videos $1150 

Product & Lifestyle Photography: research on branding and concepts, edited and retouched

UGC photos $100

3 UGC photos $250

5 UGC photos $400

7 UGC photos $650

$800

$1100

$2000